Product Management Team

Complete visibility into your product lifecycle.

Essembi gives you the ability to manage all aspects of your product lifecycle - from product strategy to defect tracking. Start managing your entire business in a single system with native AI tools to help you get work done faster.

Product Management Tools
Product Roadmap
Agile Workflows
Sprint Retrospective
Release Management

Key features for the product team.

Product roadmapping tools in Essembi
Product Roadmap

Manage and communicate your product strategy with dynamic roadmapping tools.

Effectively plan, prioritize and manage your product strategy while effortlessly sharing it with stakeholders.

Enable your team to work effectively towards your common goal with transparency across the entire product development lifecycle.

Sprint Planning

Transform your vision into achievable goals with agile planning tools in Essembi.

Assign any type of ticket to your sprint plan, manage based on points and monitor team progress against the plan in real-time.

Allow anyone in your organization to view progress so that you can spend more time leading and less time answering the "when is this new feature going to be done" question.

Sprint retrospectives in Essembi for agile success
Sprint Retrospective

Make continuous improvement part of your team's plan to scale with sprint retrospectives.

Evaluate what went well and what needs to be improved as part of your agile planning methodology so that your product team can get better every day.

Update your process flows within Essembi with ease to ensure that you can action your improvement plan without being limited by your software.

Release planning made simple with Essembi's agile product management tools
Release Management

All the data and tools you need to simply manage your release strategy.

With all of your development tickets in a single system, you will have the power to easily plan and manage your release strategy.

Track your release status in real-time and get alerts if there are any potential roadblocks to staying on track to deliver.

  • Epics & User Stories

    Build epics to manage your development pipeline. Utilize user stories to help ensure that you are meeting the unique needs of your customers.

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  • Go-To-Market Plan

    Manage your end-to-end plan to release new products with dynamic go-to-market planning tools. Make sure every team from development to quality to marketing is on track.

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  • Competitor Profiles

    Track your competitors product and sales strategies in Essembi to help you stay one step ahead of your competitors and dominate your market.

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Stay on the cutting edge of trends in product development and AI.

Industry best practices, product updates and other resources to help you and your team grow.

  • A Sprint to Remember: Big Changes to Sheet Views and Drop Downs

    A Sprint to Remember: Big Changes to Sheet Views and Drop Downs

    A wild sprint that culminated in three key new efficiencies for users - simple customization options on sheet views, new user actions available on sheets and streamlined drop down windows.

    A Sprint to Remember: Big Changes to Sheet Views and Drop Downs

    A wild sprint that culminated in three key new efficiencies for users - simple customization options on sheet views, new user actions available on sheets and streamlined drop down windows.

  • Keep Stacking Those Bricks

    Keep Stacking Those Bricks

    Building great software is the culmination of small daily actions by the whole team. Keep stacking those bricks to build something truly remarkable.

    Keep Stacking Those Bricks

    Building great software is the culmination of small daily actions by the whole team. Keep stacking those bricks to build something truly remarkable.

  • 6 Ways to Get Promoted as a Product Manager

    6 Ways to Get Promoted as a Product Manager

    Table of Contents 1. Tie new features to company strategy. 2. Emphasize team communication. 3. Understand the bottom line of the P&L. 4. Build simple, meaningful metrics. Track improvement over time. 5. Spend time with actual users. 6. Embrace paradigm shifts. Wrap Up Looking to level up as a product manager? Here are 6 simple ways to ensure you get the recognition you deserve and position yourself for that promotion: 1. Tie new features to company strategy. Great product managers link key product roadmap initiatives to company strategy. This means understanding not only the immediate goals of the organization but also its long-term vision. Align each feature or product enhancement with how it contributes to the overarching objectives of the company. Consider the market positioning, target audience, and competitive landscape. By demonstrating a clear connection between your product roadmap and the broader organizational strategy, you gain credibility and support from stakeholders across the company. 2. Emphasize team communication. Every team within an organization believes they should dictate the product roadmap. Successful product managers get buy in from each team AND ensure each team feels like a "winner" when it comes to the product roadmap. The best way to do this is to communicate to other teams in your organization what you are doing and why you are doing it when it comes to the product roadmap. Do this by linking roadmap initiatives directly to company objectives and key results (OKRs). And don't just get buy in from the leader of each team, also get buy in from the "influencers" on teams. An influencer on a team is the individual or group that drives the sentiment of the team overall. As you make progress on your roadmap initiatives, circle back to teams to provide an update and reiterate the benefits it is bringing to the company and their individual team. 3. Understand the bottom line of the P&L. Jeff Bezos used to always tell his team "If you don’t understand the details of your business you are going to fail." One of the details that product managers need to learn is the business profit and loss statement (or the P&L). New features are not free to build or support. Many product managers focus on revenue or ARR ("annual recurring revenue") gains associated with a feature. The great product managers also understand the short- and long-term impact on the costs of building and supporting a new feature. As you build your product roadmap, make sure you understand and communicate the impact of these changes on the bottom line. This will help you earn the respect of the financial team and the trust of other business leaders. 4. Build simple, meaningful metrics. Track improvement over time. Business don't need more metrics today. They need simple metrics that actually track the health of the business. For example, growing businesses should not optimize around inbound support ticket volume. If the business is growing and users are engaged at a healthy rate, the volume should in fact be ticking up a bit. Optimize your business around metrics like customer satisfaction (CSAT), net promoter score (NPS) or net revenue retention as a factor of total revenue. After your establish what metrics are meaningful for your team, begin tracking improvement over time for each of these metrics. Hold your team accountable for incremental gains over time and help them understand how day-to-day action impact these metrics. 5. Spend time with actual users. Too many product managers hide behind decks, Figmas and their support team. Great product managers put down their mouse and get out to the front lines on occasion to better understand the needs of an actual user. Bill Gates always said: "Your most unhappy customers are your greatest source of learning." (Think he has been listening to recent feedback from Elon?) Check out how power users and regular users interact with your product and get answers from support. Watch their mouse clicks to learn how to make them more efficient. And interview them to understand what opportunities they see for product improvement or expansion to other teams at their company. Make this a recurring part of your product management organization and communicate your findings to all teams. 6. Embrace paradigm shifts. Product managers need to monitor and embrace paradigm shifts in multiple ways. The recent explosion in the AI market is the perfect example. AI exploded onto the market with OpenAI's ChatGPT being adopted by users at a record pace. Users and businesses were obsessed with the returns early on before a flood of relatively unexciting AI features deflated the experience and data security concerns arose. Product managers needed to be out in front of these two radical shifts - communicating internally an action plan and articulating a response to the customer base. The response does not need to be in the form of new features or releases. It could simply be a blog post explaining the game plan to get all stakeholders on the same page. Wrap Up Mastering these strategies will elevate your effectiveness as a product manager, increasing your chances of promotion and contributing to your organization's success. Dive in, implement these tactics, and watch your influence as a product leader grow.

    6 Ways to Get Promoted as a Product Manager

    Table of Contents 1. Tie new features to company strategy. 2. Emphasize team communication. 3. Understand the bottom line of the P&L. 4. Build simple, meaningful metrics. Track improvement over...

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